Wednesday, March 27, 2013

CELEBRITIES JOIN THE REAL CHANGE PROJECT

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STARS WITH A HEART
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The Real Change Project




REAL Change Productions today announced the debut of its upcoming, star-studded television special, which celebrates the grade-A individuals and groups dedicated to educating America’s youth. Dubbed The Real Change Project—Artists for Education, this one-hour program, in partnership with AdoptAClassroom.org and presenting sponsor Office Depot, combines celebrities with philanthropy, along with exclusive musical performances, touching one-on-one interviews and more.



Airing on April 23, Real Change convenes a class of international music superstars including Justin Bieber, Miley Cyrus, Pitbull, Lady Antebellum, Jason Mraz, Quincy Jones and Glee star, Matthew Morrison, to revisit their hometown schools, introduce the teachers that inspired them and surprise some deserving students and organizations along the way.



While the celebrity roster reads like an honor roll of A-listers, the teachers will truly take the limelight of this telecast. Teaming up with AdoptAClassroom.org, Real Change’s celebrity guests will sponsor classrooms spanning from Miami to Nashville, highlighting the efforts of a special, select few teachers and telling their moving stories.



“Teachers are often the unsung heroes, while actors, musicians and pro athletes get all the praise. I’m willing to bet, though, that each one of us has had at least one teacher who changed our lives forever,” said Liam Murphy, Founder & CEO of REAL Change Productions and the son of two career public school teachers. “The goal of our show is to not only honor these teachers but to also inspire Americans to adopt a classroom and support those who are shaping the minds of tomorrow by providing the supplies that enable them to keep making a difference today.”



AdoptAClassroom.org seeks to empower teachers with the resources they need to outfit their classes and increase their students’ opportunity for success. Teachers are encouraged to participate by registering on the LiveRealChange.com website. Once selected by a donor, teachers have full discretion to use the money for whatever classroom items necessary.



LiveRealChange.com donors can pick the classroom of their choice knowing that 100% of their financial support will go toward the teacher and their students. In return, adopters receive feedback, including emails from the teacher and impact reports detailing how the donation was used, as well as the opportunity to visit the class and see the results firsthand.



Office Depot—a global provider of office products and services—will proudly be the purveyor for these much-needed school supplies as an official sponsor of Real Change. Those wishing to donate can log onto LiveRealChange.com from March 1 until May 31 to make a contribution. Office Depot will match any contributions made during that period of time.



In addition to AdoptAClassroom.org, Real Change will feature other noteworthy groups: Adam Braun’s Pencils of Promise Organization, and Quincy Jones’ Musiq Consortium, all organizations that improve the availability and quality of education for children.



Real Change will premiere on Tuesday, April 23, (two weeks before National Teacher Appreciation Week) on CBS as well as other syndicated networks. Check local TV listings for times and participating stations.



About REAL Change Productions



REAL Change Productions, LLC (RCP) is a premiere production/consultant company established in 2008. RCP focuses on the creative and business sides in television, film, music and special social platforms that complement the world and create change.



Founder and CEO Liam Murphy is the son of two career public school teachers and created the Television Special “REAL Change—Artists for Education” to help bring to light educational programs that are helping children, teachers and schools. The Real Change Project annual Television Special will inspire the nation to create change.



About AdoptAClassroom.org



Founder James Rosenberg was a mergers and acquisitions attorney when he was mentoring a student at a school for pre-Kindergarten aged physically and mentally delayed children. James was astounded by the lack of resources in the classroom, especially in contrast to the wealth in corporate America that he witnessed in his professional life.



Inspired to "do something," and with the assistance of law school friend Max Holtzman, James started AdoptAClassroom.org to provide members of the community with an easy way to help teachers. James left his law job in 1998 and has devoted his full time to the mission ever since.



Today, AdoptAClassroom.org increases the opportunity for student success by empowering teachers with community partners and funds to purchase resources for the classroom.

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