MICHAEL CERA AND SARAH SILVERMAN TEAM

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STARS ON YOUTUBE
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Sarah Silverman





Michael Cera
As announced today at MIPCOM, comedy producer Daniel Kellison, has partnered with fellow producers Doug DeLuca and Mickey Meyer, and Fullscreen Inc., to create two new original YouTube comedy channels, JASH and VIDEO PODCAST NETWORK, under the banner HACHACHA. The newly formed production company’s two premium YouTube channels promise to present a platform for comedians/artists to control their own digital content and fully share in the revenues. The YouTube channels will also attract top-tier talent by providing them with the financing, production resources, editing facilities, and personnel to create online videos. JASH and VIDEO PODCAST NETWORK will launch in January 2013 with new content to be announced in the coming months.



In the development of the premium comedy network built on the world’s largest entertainment platform, Kellison and DeLuca have brought on producer Mickey Meyer (formerly of Maker Studios), who will serve as the Executive Vice President of Operations. Also partnering, are Fullscreen Inc.’s George Strompolos and Ezra Cooperstein, who will oversee the distribution and technology of both channels.






JASH is a comedy collective featuring original content by partners Michael Cera, Tim & Eric, Sarah Silverman, Reggie Watts and producer, Daniel Kellison, with additional contributions from their many friends.



“We wanted to create a home where all our favorite comedians could create content without interference,” said Kellison. “So we approached five uniquely brilliant comedians (who were each already known for making great videos)—Sarah Silverman, Michael Cera, Tim & Eric, and Reggie Watts—and asked them to be our partners in creating this new comedy channel where they can both perform and curate, as well as help us gather all the other comedians they admire.”



JASH is a place where all partners collaborating will be given complete autonomy to make short films, sketches, series, one-offs, talk-shows, animation, and music videos—and then share equally in the proceeds of their creations. The ultimate goal is to gather the most distinct and brightest talent to form a comedy artists’ collective.



“On behalf of Michael Cera, Tim & Eric, Reggie Watts and myself, we are all super excited to be able to have this cyber playground where we can make stuff with our friends, and also, I'm pretty," says Silverman.





VIDEO PODCAST NETWORK will feature exclusive and fully produced visual podcasts from all of the most popular comedy podcasters, including Adam Carolla. Additional podcasters will be announced prior to launch in January 2013.



“With the growing popularity of Smart TV’s, it is inevitable that you will soon be watching all your shows as simply as you select apps from your smartphones,” says Kellison. “We are looking to capture the fervent, loyal audiences of all your favorite comedy podcasts—and with “Video Podcast Network” you will now be able to WATCH fully produced versions of them as well.”



“People always ask me, "How do you get the Guinness World Record for the most downloaded podcast?" One word—Nepotism. Podcasts already killed radio, now we've got our sights set on TV. Being able to watch shows like mine on "Video Podcast Network" is the next step in the traditional network model's march to irrelevance,” said Carolla.





ABOUT DANIEL KELLISON 


Daniel Kellison is an Emmy® nominated TV producer/writer and co-founder of Jackhole Industries with partners Jimmy Kimmel and Adam Carolla. Among Jackhole’s many shows, Kellison co-created Crank Yankers and The Man Show, and was the original executive producer of Jimmy Kimmel Live. Previously, Kellison spent eight years as a producer for Late Night with David Letterman and The Late Show with David Letterman. Most recently Kellison has been serving on President Obama's Entertainment Advisory Council and contributing the "Dinner with Daniel" column on Bill Simmons’ ESPN "Grantland" site.



ABOUT DOUGLAS DE LUCA 


Douglas De Luca is an Emmy® nominated producer with an extremely diverse background that encompasses over twenty years of experience producing: feature films, TV series and specials, commercials, music videos, theater, and a wide variety of live events around the world. Currently, De Luca is co-executive producer for ABC's high profile, late-night vehicle, ``Jimmy Kimmel Live'' (now in its tenth season). Since September 2002, De Luca has worked behind the scenes to develop a diverse and broad base of strategic relationships, which have successfully helped generate revenue through the sale of branded content and integrations while providing previously untapped resources and events to JKL. During this time, he also helped build JKL’s digital assets including its highly successful YouTube partner channel. Jimmy Kimmel Live's YouTube channel garnered 684MM+ views in less than four years and is now a YouTube Top 100 Channel with 391,000+ subscribers. De Luca has brought in over $100 million in sponsorship for JKL on-air and digitally.



ABOUT MICKEY MEYER 


Mickey Meyer most recently helped to build out the infrastructure of Maker studios, while Executive Producing or Producing some of the most popular shows online including, but not limited to Epic Rap Battles of History, California On, and the most watched show online, Equals 3. At Maker, Mickey also served as both the Director of Channel Programming, and the Vice President of Branded Integrations while working closely with some of the most popular channels on YouTube including Ray William Johnson, Kassem G, Nice Peter, and Bad Lip Reading. Prior to Maker, Mickey, a graduate of the University of Southern California, worked in TV, Film and Commercials, gaining a range of production experience while working on shows such as The West Wing and Breaking Bad.



ABOUT FULLSCREEN, INC. 


Fullscreen is a next-generation media company building a global network of YouTube channels with content creators and brands. The Fullscreen Network generates over 1 billion monthly video views and reaches over 90 million subscribers, making Fullscreen a Top 5 YouTube Partner. Fullscreen provides a full suite of end-to-end YouTube tools and services to many of the world’s leading brands and media companies. Led by an experienced team of online video thought-leaders, Fullscreen was founded in January 2011 and is based in Culver City, California. 


Photos By: Sara de Boer/Retna

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