Kelly Bensimon With Giuliana Rancic And Karina Smirnoff

Karina Smirnoff With Brad Penny

Beloved American retail powerhouse Spiegel hosted a star-studded event to kick off Spiegel's Swim + Travel Magazine on the rooftop of the Gansevoort in Miami this Sunday. Celebrities flocked to the event, including Dancing with the Stars Karina Smirnoff, New York Housewife Kelly Bensimon, and E! News host and fashion expert Giuliana Rancic whose line with Spiegel will be released in the fall.

I am so excited to be at the Spiegel Swim Event in Miami today, said a glowing Karina Smirnoff (dressed head to toe in Spiegel), whose new season of Dancing airs on March 21st. Spiegel is the ultimate resource for swim and travel and helps you put together a swim and travel look that works for your Signature Style. Smirnoff noshed on appetizers like crab cake and cocktail shrimp while perusing Spiegel's Swim + Travel issue with fiance St.

Louis Cardinals pitcher Brad Penny. The recently-engaged coupled cuddled and snuck in several kisses throughout the event and Penny even picked out a few pieces from the magazine that he thought Smirnoff would sizzle in.

New York Housewife Kelly Bensimon lounged in Spiegel's ruffle one-piece (I feel like Racquel Welch! she said) while E!'s Giuliana Rancic wowed in the line's leopard print maxi dress. The reality stars palled around and tried on Spiegel's new merch (jewelry! sunglasses!) and took the Spiegel Signature Style Quiz to find out what styles best suit their personal fashion profile.

Spiegel got it spot-on with my Signature Style, said Bensimon, whose quiz result read Understated Elegance (as did Smirnoffs!). My style is rooted in tradition but I love adding a little bit of sexiness to spice up an outfit! she exclaimed. Rancic's Signature Style? Simply Chic. The best part of the quiz is that after you find out what your Signature Style is, acts as your personal shopper and puts together outfits for makes shopping a breeze! she said.

Throughout the afternoon, celebs mingled with media and fashion-minded Miami locals. The crowd celebrated Spiegel's Swim + Travel Issue 2011 by enjoying spa services like mini massages and workout tips courtesy of DavidBartonGym and Sobe Tans by Fabiola, taking the Spiegel Signature Style Quiz, and posing for self-portraits in the photo booth provided by Shutterbox. The Spiegel Swim Event in Miami was the perfect way to kick off the Spring/Summer season in fashion gorgeous swimwear to suit every size and style, delicious bites and summery cocktails, and a pack of Spiegel-loving celebs showing off the ultimate in Swim + Travel.