TIM GEORGE JR. ANNOUNCES LONG TERM DEAL

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RUBY TUESDAY
STRIKES DEAL WITH
RACING ICON
TIM GEORGE JR.
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Tim George Jr.

This week, leading national casual-dining restaurant chain, Ruby Tuesday, Inc. announced a long-term partnership agreement with ARCA Re/Max NASCAR Development Driver, Tim George Jr.As Mark Young, Ruby Tuesday SVP/Chief Marketing Officer describes, “A great partnership starts with a great Driver and a great Team…Both Tim George Jr. and Eddie Sharp Racing represent what we believe in as a brand. They are passionate about what they do, committed to always doing it the right way, and strive to be the best in all aspects of their business.”Based in Maryville, TN, Ruby Tuesday, Inc. has over 900 restaurants worldwide and, as supporters of sports marketing, is no stranger to the motorsports arena— “Sports fans are the most engaged fans around, and race fans are extremely loyal to their team and driver,” said Young. “Being associated with two first-rate names in the racing community, Tim George Jr. and Eddie Sharp Racing, we believe this avenue of sports marketing is another way that we can continue to reach many Ruby Tuesday fans.”Looking ahead, Ruby Tuesday has conveyed confidence in the success of this partnership with George: “Tim has done an outstanding job of representing our brand, and we are very confident that as we go forward with this partnership, this will continue,” Young added. “Tim’s passion for excellence and his drive for success reflect Ruby Tuesday’s brand promises, and we are proud to have him driving for the Ruby Tuesday Racing team.”George has also expressed his excitement and enthusiasm for his joint venture with Ruby Tuesday, saying, “Representing a widely recognized brand such as Ruby Tuesday, gives me even more motivation to win.” Adding, “I am proud to be a part of the Ruby Tuesday family!”Upon graduating from the University of Miami, Tim George Jr. moved on to drive in the Grand-Am Koni Challenge, achieving podium results in his first season of professional motorsports competition. George quickly advanced to compete in one of the highest forms of sportscar racing in the world, the Grand-Am Rolex Series, where he earned the title of 2008 MESCO “Building for the Future” Rolex Rookie of the Year and finished an impressive fourth place in the 2008 Rolex GT Championship. Moving forth, George is currently working toward his goal of being named 2009 ARCA Rookie of the Year. Click here to visit Tim George Jr.